Do you try to keep your finger on the pulse of changes in the world of financial marketing? Here are articles we've authored, along with other interesting and helpful information to help keep you on top of what's happening.

WordCom is Transforming Your MCIF Dashboard

MCIF Dashboard Financial institutions have tons of information that is usually underutilized. How do you see the information? How can you analyze it? If you can’t gather insights from your data, you definitely can’t make it actionable. Most of the time the information is buried in a core system or housed in an MCIF that displays the information through a clunky interface—making it difficult to analyze properly. So only those with an abundance of time and resources are able to dig and get what they need.

Don’t let this be the story of your financial institution.

WordCom’s DashboardIQ is a simple but dynamic reporting tool that allows you to get to the information in a timely manner so you can actually use it. Key metrics are brought to the forefront and insights are prominently displayed so you get the data you need.

Through the interactive MCIF dashboard, you can clearly see a snapshot of the number of accounts and balances for:

  • Monthly product and/or service openings
  • Checking
  • Savings
  • Money Market
  • CDs
  • Mortgage Loans
  • Equity Loans
  • Auto Loans
  • Credit Cards

Our system can take these metrics and compare them based on customizable time periods like month-to-month, quarter-by-quarter, or even year-over-year. You can compare the number of accounts, average balances, or openings over time.

This information is great for reports, so you can see the ups and downs and then compare with your marketing plans to see what’s working—but our program also offers projections toward annual goals. This ensures that you know where you stand so that you know what changes might need to be made to meet your goals.

WordCom’s DashboardIQ provides you with a wealth of data that you can utilize to make more informed marketing and targeting decisions. To learn more about getting started with our DashboardIQ, reach out to our team directly here.